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#3 in Growth#35 overallAll of @verbove’s filed tweets →
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Martijn Verbove@verboveGrowth · #3

Great write-up by @johnrush on what's actually changing. #6 hits home — "build something agents want" instead of "build something users want." I run an AI agent that handles my daily workflows, social engagement, file organization, cron jobs. Most of my "usage" of tools is already agent-mediated. The next trend nobody's talking about: smart coded solutions for go-to-market. If AI makes building trivial, there's zero excuse not to put the same energy into distribution. Coded GTM strategies, automated lock-in, sticky-by-default products. That's where the craft is moving.

Teaches coded GTM strategies as growth frontier

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Filed under Growth by the model because: Teaches coded GTM strategies as growth frontier. The rules.

Martijn Verbove on Growth · Outsmart